I craft thoughtful and impactful design solutions that elevate your brand with clarity and
intention.
Design Strategy
Building a creative roadmap that defines your brand’s visual direction.
Packaging Design
Building a creative roadmap that defines your brand’s visual direction.
Logo Design
Building a creative roadmap that defines your brand’s visual direction.
Print Communication
Impactful print materials that strengthen brand presence.
Promotional Creatives
Engaging marketing visuals that improve recall and reach.
Wedding Invites
Elegant invitations designed to reflect the couple’s story.
Coffee Table Books
Refined visual books that showcase achievements and milestones.
MyWork Experience
2004-2013
·
Design Matters
Junior Designer
·
Design Temple
Junior Designer
·
Design Sutra
Senior Graphic Designer
·
Water, DDB Mudra
Visualizer
2014-2015
·
Motherhood
2015-2017
·
DESIGN SUTRA
·
PLUS ONE DESIGN & COMMUNICATIONS
·
LEO BURNETT
Design Consultant
2018-2022
·
DESIGN SUTRA
Design Consultant
·
PLUS ONE DESIGN & COMMUNICATIONS
·
LANDOR & FITCH
Design Director
·
MAD & CRAZY WORKS
Design Consultant
2023-2024
·
SAATCHI & SAATCHI
Freelance Consultant
·
SCHBANG THETA
Design Director
·
D Y WORKS
Freelance Consultant
2024-Present
·
FABLE CREATIVE STUDIO
Entrepreneur
A creative path spanning two decades crafting stories, solving design challenges, and leading
brands
with purpose. From agencies to entrepreneurship, every chapter reflects growth, curiosity, and
the
pursuit of timeless design.
2004-2013
2014-2015
2015-2017
2018-2022
2023-2024
2024-Present
Product Design
Graphic Design
Illustration
Logo
Packaging Design
Whyme?
Every project begins with understanding of the brand, the audience, and the intent.Through
thoughtful design and careful execution, I believe in crafting experiences that are timeless,
meaningful, and effective.
450+Projects Completed
Testimonials That Speak toMy Results
Clients share their experiences and the impact my work has created for their brands.
Amisha Beri
Client
5.0
Just a little note to say that I most appreciate your intervention at the right time..
Thank you for some really awesome work, and turning around the project
Let's look at building a grand brand together.
Deepshikha Ringania
Client
5.0
Thank you for seamlessly executing our branding
project. You have consistently surpassed our expectations, ensuring
every requirement was met with finesse. Also, thank you for going beyond
the scope of your responsibilities and communicating with printers on our behalf.
Overall working with you and the entire Schbang team has been a delightful experience.
Sharma, Aarti
Client
5.0
Just wanted to take a moment and acknowledge all the
hardwork put in our project by the entire team of Schbang.
We appreciate the project management, timely deliveries,
and especially the creative out of the box thinking. We are
very pleased by the outcome and look forward to doing more
work with you. Would like to acknowledge the role of your
leadership, how it steered us in the right direction and
always being a call away for any quick resolutions or queries.
Thank you for being an equal partner in this project and delivering
what is best for the brand.
AboutFable
I created Fable as a space where ideas turn into visual stories.
I focus on design that feels thoughtful, modern, and meaningful.
Every project is crafted with attention to detail so the final
outcome looks refined, clear, and creatively expressive.
A vibrant and playful design that highlights
the bold flavour twist. Bright colors and dynamic styling create
an energetic look that matches the fun, indulgent spirit of the
brand.
Milkmaid
Milkmaid
A fresh and appetising visual style that highlights
the product's sweetness and versatility. The design uses bright tones
and smooth textures to create a warm, inviting, and dessert focused
appeal.
Adasia
Adasia
The AdAsia 2011 logo symbolizes rich
multi-cultural motifs on textile from various regions in
Asia, a seamless patchwork quilt, blending into one
another to compliment the concept of fluidity yet
togetherness, thus weaving in a new certainty in
a dynamic visual language
Leysha
Leysha
A refined identity built on clean typography
and soft detailing. The design expresses simplicity,
confidence, and a modern feminine charm.
Vadilal
Vadilal
A lively and modern visual style inspired
by bold colors and playful patterns. The branding celebrates
the brand's wide flavour range with energetic layouts that
feel youthful, dynamic, and fun.
Vadilal
Vadilal
A lively and modern visual style inspired by
bold colors and playful patterns. The branding celebrates
the brand's wide flavour range with energetic layouts that
feel youthful, dynamic, and fun.